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Live reel

Show a small, auto-playing video in the corner of your store that opens into a full shoppable reel with sound and a button.


The Live reel shows a small, muted video that floats in the bottom-right corner of the screen, like a social media story. When a shopper clicks it, the video opens large in the middle of the screen with sound controls and a button, such as Shop Now. Use it for a product demo, a new collection teaser or a message from your brand.

It lives in the Overlay group, so it can appear on every page.

1. Our guide to set up a Live reel section:

Steps:

  • In the theme editor, click Add section in the Overlay group at the bottom of the sidebar.

  • Locate Live reel.

  • Upload your Video.

  • Turn on Enable test mode while you edit, so the video shows on every refresh of the preview.

  • Turn off Enable test mode before your store goes live, then click Save.

2. Section settings

  • Video

    • Enable test mode: Shows the video on every page load, ignoring Show on homepage only and any earlier dismissals. Use it only while editing.

    • Video: The video to play. Use a vertical video with a 9:16 ratio for the best fit. If you don't upload one, a demo video is shown.

  • Display settings

    • Delay appearance: Seconds to wait after the page loads before the video appears, 0–60 seconds.

    • Frequency: Minutes before the video can appear again after a shopper closes it, 1–30 minutes.

    • Show on homepage only: When on, the video only appears on your home page.

    • Device: Show on all devices / Only show on desktop / Only show on mobile.

  • Button

    • Button label: The button shown on the opened video. Leave it blank to hide the button.

    • Button link: Where the button goes.

    • Use outline button style: Shows the button as an outline with a transparent background.

  • Colors

    • Button label and Button background: Colors of the solid button.

    • Button outline: Text and border color of the outline button.

3. What shoppers see

  • The small video plays on a loop without sound.

  • Clicking it opens the large video. It starts muted; shoppers tap the speaker icon to turn on sound, and tap the video to pause or play.

  • The close button or the Esc key closes the large video and returns to the small one.

  • The close button on the small video hides it. It stays hidden for the rest of that browsing session, and after that until the Frequency time has passed.

  • On mobile, it sits just above the Mobile dock if you use one.

4. Tips

  • Always upload your own Video. Otherwise the demo video appears on your live store.

  • Keep the video short, around 15–30 seconds, so it loops smoothly.

  • Device is set to Only show on desktop by default. Choose Show on all devices to reach mobile shoppers too.