Live reel
Show a small, auto-playing video in the corner of your store that opens into a full shoppable reel with sound and a button.
The Live reel shows a small, muted video that floats in the bottom-right corner of the screen, like a social media story. When a shopper clicks it, the video opens large in the middle of the screen with sound controls and a button, such as Shop Now. Use it for a product demo, a new collection teaser or a message from your brand.
It lives in the Overlay group, so it can appear on every page.
1. Our guide to set up a Live reel section:
2. Section settings
Video
Enable test mode: Shows the video on every page load, ignoring Show on homepage only and any earlier dismissals. Use it only while editing.
Video: The video to play. Use a vertical video with a 9:16 ratio for the best fit. If you don't upload one, a demo video is shown.
Display settings
Delay appearance: Seconds to wait after the page loads before the video appears, 0–60 seconds.
Frequency: Minutes before the video can appear again after a shopper closes it, 1–30 minutes.
Show on homepage only: When on, the video only appears on your home page.
Device: Show on all devices / Only show on desktop / Only show on mobile.
Button
Button label: The button shown on the opened video. Leave it blank to hide the button.
Button link: Where the button goes.
Use outline button style: Shows the button as an outline with a transparent background.
Colors
Button label and Button background: Colors of the solid button.
Button outline: Text and border color of the outline button.
3. What shoppers see
The small video plays on a loop without sound.
Clicking it opens the large video. It starts muted; shoppers tap the speaker icon to turn on sound, and tap the video to pause or play.
The close button or the Esc key closes the large video and returns to the small one.
The close button on the small video hides it. It stays hidden for the rest of that browsing session, and after that until the Frequency time has passed.
On mobile, it sits just above the Mobile dock if you use one.
4. Tips
Always upload your own Video. Otherwise the demo video appears on your live store.
Keep the video short, around 15–30 seconds, so it loops smoothly.
Device is set to Only show on desktop by default. Choose Show on all devices to reach mobile shoppers too.