# Badges

***

The **Custom badge** feature allows you to highlight products with unique labels such as *“New In”* or *“Best Seller”*, helping draw attention and boost conversions.

#### **I. How to add a custom badge?**

1. Go to **Shopify admin → Products**
2. Select the product(s) you want to highlight

<figure><img src="/files/cHL1d8KLrk5J9bbSPUwk" alt=""><figcaption></figcaption></figure>

3. Add the tag: **`_theme_custom_badge`**

<figure><img src="/files/I54O44jfS7xTHXRhWBqx" alt=""><figcaption></figcaption></figure>

3. Click **Save**

#### **II. Theme settings setup**

1. Navigate to **Theme settings → Badges → Custom badge**:
2. **Enable custom badge:** When enabled, products with the `_theme_custom_badge` tag will display the badge.
3. **Badge text:** Enter the text shown on the badge (e.g., *New In*, *Best Seller*).
4. **Background & Text:** Customize the badge’s background and text colors to match your branding.

<figure><img src="/files/AKWNiTs1qO2jBQI5IAFh" alt=""><figcaption></figcaption></figure>


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